Exclusive, Featured B2B Marketing Manager – Online Programme Management

Competitive + bonus + benefits

Our client, one of the world’s largest education services companies is looking for an experienced, performance driven Marketing Manager who understands what it takes to attract the B2B audience in key markets around the world. The role will be instrumental in developing a multi-channel marketing strategy to generate and nurture leads for partnerships in our client’s short online courses portfolio.

Industry EdTech eLearning Higher Education Online Program Management Publishing

Function B2B Marketing Digital Marketing Marketing

Duration Full Time

Type Permanent

Start Date ASAP

Key responsibilities

Leading the development and execution of the B2B marketing plans
Building multi-channel lead generation strategies that deliver quality leads
Identifying relevant industry partners and institutions as part of the B2B lead generation initiative
Working with Marketing and Recruitment teams to map the market and plan specific activities
Supporting Regional Development Managers in the strategy development and planning of events
Working in collaboration with all stakeholders including the Marketing team and external agencies to deliver the B2B marketing strategies in a scalable and cost-effective manner
Ensuring excellent tracking, reporting, communication, and performance management of marketing initiatives.

Suitable candidates will have proven, demonstrable experience in developing and executing successful multi-channel digital B2B marketing strategies, as well as a clear track record of designing and delivering high performing lead generation strategies. Individuals will be proactive, solutions orientated and results driven with strong commercial and strategic acumen. A good working knowledge of varied online reporting tools, CRM and CMS systems will be expected including a proficiency in MS Office with a special emphasis on Excel and PowerPoint also required. A fantastic opportunity for someone to transform their expertise to a new level.

You will be rewarded with a competitive salary, bonus and benefits.

How to apply

To apply for this position, click on the Apply Now button below or send your CV to enquiries@telferpartners.com quoting the reference TP 770. For an initial, confidential discussion please call us on +44(0)1223632510.

Early applications are preferred.

Referral Scheme – Telfer Partners offer a referral reward if we fill this vacancy with someone you recommend. You can send us contact details of anyone you would like to recommend to enquiries@telferpartners.com.

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